Episodes

💯 💯 💯 "I don't believe that 'fake it till you make it' thing. I don't believe in that. You do have to believe in your work and yourself. But for those starting out with a marketing plan, you've got to be consistent. And you have to target the people who you know, will use your type of imagery.

💯 💯 💯 "If you reduce your physical clutter, you can manufacture more space. If you reduce your professional clutter, you can manufacture more time. And if you reduce your personal clutter, you can manufacture more energy."

💯 💯 💯 "Every time I've gone into a setting, thinking about connection, I've come away with a richer experience, I've been able to find common ground faster, create more unique conversations, and even show my personality and sense of humor."

💯 💯 💯 "To me succeeding at any type of social media comes down to three basic principles, value, engagement, and consistency. If you are not providing these three elements, it may not matter at all what platforms you end up choosing."

💯 💯 💯 "I want you to define what makes something affordable for your business so that you can make decisions that are based on actual budgetary capacity and not emotional ones."

💯💯💯 "The overarching principle that I subscribe to is that your bio your about page, it shouldn't just be about you, it should actually be about the person reading it."

💯 💯 💯 "So the IRS states that your hobby turns into a business, when you start trying to earn money. a legitimate business has the primary purpose of income or profit."

💯 💯 💯 "There is a fundamental misconception people face when starting their own business, one that is actually so pervasive and flawed that it kills almost all businesses within the first few years of its launch. Whether you're a photographer, a designer, a sandwich maker, or an auto mechanic. The fatal assumption is that if you understand the technical work of a business, then you understand the business that does the technical work."

💯 💯 💯 If you're going to be a professional freelancer, you will encounter jobs that are going to require you to front production costs or travel expenses before you get paid. So having this cash flow in your favor is going to allow you to fund all your job and business expenses without going into copious debt or killing your credit score.

💯 💯 💯 "It actually makes the most sense to start visualizing the word profit as an accounting term, as opposed to actual money. In fact, your books, your financial records, they're actually going to recognize profit when an invoice is created and sent to your client, regardless of when the payment is received."

💯 💯 💯 "If you want to be a very efficient ninja with your workflow, to do things as fast as possible like a sports photographer on Super Bowl Sunday, the key is kind of doing a little bit of prep work beforehand, getting your thing set up and understanding the information that you're going to need."

💯💯💯 "If you never learn anything about creative fees, intellectual property licensing or amending contracts for the rest of time, but you consistently do these reactions, you will set yourself up for tremendous success as your talent and experience grows."

💯💯💯 "Having that list of clients you'd like to work with gives you a visual frame of reference from where you are currently, to where you want to go. Think of it as your roadmap."

💯💯💯 "If our entire retirement and economic freedom is left up to our decision making and our self-discipline, only, then we will inherently fail, we will never build up savings, we will never contribute to retirement, and we will be forced to work until the day we die."

💯💯💯 "If we're going to talk about the aspects that encompass what it means to be a creative entrepreneur, then part of that is talking about things like anxiety, depression, feelings of inadequacy, or loneliness. I mean, to me, they are just as much a part of this equation as marketing your work or mastering your finances. And if you enter a creative career without investigating your own mental health, you know, trying to discover what makes you the best version of yourself, or what makes you the worst version of yourself, then I do think that you're doing yourself a disservice."

💯💯💯 "Commercial and editorial photography is determined by its use, not by its process and not by its publication. It doesn't matter how it was shot, or lit, or whether it was journalistic or not. It doesn't matter if it's for a magazine or for social media. Just ask yourself "were your images used to sell a product or service?", or "were they used to tell a story?"

💯💯💯 “Leonardo da Vinci says that “color is the children of light”, which I found beautiful. You could assign any emotion that you wanted to color. There are no rules to say that red is powerful, or blue is this or that. It's whatever rules you want to make, and from there, you have your roadmap.” Alexis Cuarezma

💯💯💯 "If you are frustrated with how low you're pricing yourself, start here, start presenting yourself as an intellectual property business, and not just a contractor business."

💯💯💯 “An imperfect portfolio that is pitched will be infinitely more successful than the perfect portfolio that's never shown to anyone" James Patrick

💯💯💯 "I've worked in sports for years on some level or another. I've never hit a home run in my life so it's like, that's the average person. I love photography. I had no desire ever in my life to go take photos for a living and schlep my portfolio around and get told "no" a bunch of times. Zero. I'm happy doing exactly what I do. I couldn't be happier. And it's been the most rewarding existence I think I could ever have imagined." Brad Smith

💯💯💯 “I need to shout out my whole team, like our whole team; the Bucs photo team, the creative team, the behind the scenes stuff, like we've been saying, there's so many people that have helped me get here and then helped the team get to where we are as an organization." Kyle Zedaker

💯💯💯 "What makes great artists great isn't always unteachable genius. It's simply the habitual nature of being proactive."

💯💯💯 “You’ve got to be proactive. Instagram is great, but you can't just post nice photos and expect people to just come flocking to you, that doesn't happen. I don't passively market." Tri Nguyen

💯💯💯 "I feel like right now, more than ever, with this pandemic, people are having a hard time feeling like they know where they belong, especially in their role. And in sports photography, with restrictions on events being tighter, there's less credentials being given out and less work for a lot of people." Brandon Magnus